Charleston, SC — Benefitfocus announced today that Blue Shield of California (BSC) has selected Benefitfocus eEnrollment software technology for BSC’s mid-to-large groups during the enrollment process. Used by group administrators, brokers and members, the Benefitfocus eEnrollment platform will provide BSC the ability to enhance customer service while continuing to efficiently meet market demands. Serving more than 3.2 million members throughout the state, BSC is one of the largest provider networks in California.
“The partnership with Benefitfocus profoundly contributes to our principal goal of upgrading health coverage for Californians. By giving our clients access to Benefitfocus eEnrollment’s one-thought-per-screen, decision-making procedure, we will be able to transform a formerly complex and complicated system to one that is simple and easy to navigate,” said Paul Markovich BSC senior vice president & chief executive, Large Group Business Unit.
As the flagship product of Benefitfocus’ suite of end-to-end solutions, Benefitfocus eEnrollment replaces conventional paper-based enrollment with an easy-to-use, automated application delivered via the Internet. Benefitfocus eEnrollment features technology that enhances information management by streamlining processes for group administrators, brokers, members and carrier representatives.
With the Benefitfocus eEnrollment product, additional tools for benefit management and administration are available. This includes coordination of benefits support, COBRA administration support and secure messaging, allowing all forms of eligibility to be completely automated while ensuring the appropriate changes for new hires, termination, life events occur seamlessly. In this age of consumerism, Benefitfocus eEnrollment provides the ability for members to make choices and a platform to meet consumer demands.
“We are very excited and honored that Blue Shield of California has chosen Benefitfocus to be their healthcare technology provider,” said Shawn Jenkins, president and CEO of Benefitfocus. “We believe that both Blue Shield of California and their clients will be able to reap great benefits from the flexibility, cost savings and ease-of-use relayed by our Benefitfocus eEnrollment platform which gives consumers empowerment. This further reinforces our leadership position in the marketplace.”
The partnership with Blue Shield of California will further expand Benefitfocus’ West Coast presence. Benefitfocus is currently increasing its investment in California and plans to open a West Coast office in early 2009. This new facility will provide the opportunity for increased services to the thousands of corporate customers and millions of members in the region.
Benefitfocus eEnrollment technology application is currently underway for BSC. The first phase will be deployed for select members as early as this fall with a complete roll-out to the BSC membership in early 2009.
via Benefitfocus





