As every product in the world becomes configurable and extendable, at least one customer winds up knowing more than you do about how to make your product do some particular and very useful thing. It’s time to recognize the opportunities — and to sell, internally, the concepts of opening up the process of service and support — to treat your customers’ collective expertise as one of your biggest assets.
Join us for our February Lunch as we have Peter Coffee of SalesForce.com talk to us about lessons learned in creating communities of your customers.
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